Service · Blog Content for Shopify

Blog content that builds site authority, not just word count.

Studio Niza writes keyword-researched, on-brand blog posts for Shopify stores. Real research, human writing, internal links, schema markup, and indexing follow-up. No AI slop. No posts written for crawlers and skipped by humans. Plans from $449 a month.

What's different

Why this isn't the AI-slop stuff.

Most cheap content services run a prompt through ChatGPT, run it through a paraphraser, slap a title on it, and call it a day. Google can spot that pattern now. So can your buyers. That's not what you'll get here.

01

Keywords your buyers actually search

Every post starts with real keyword research. Search volume, competition, buyer intent. The target keyword is one your customer has typed into Google in the last 30 days. Not the one a tool ranked highest for trendiness.

02

Built for the question behind the search

A post titled "Best ceramic mugs for coffee" gets written for someone deciding which mug to buy, not for a search engine. That means real product comparisons, honest opinions, and natural mentions of your products where they fit. The post reads like it was written for the buyer because it was.

03

Internal links that compound

Every post links to 2 to 4 of your existing products, collections, or related blog posts. This isn't just SEO theatre. Internal linking is how Google understands the structure of your site, and how readers find more of your stuff. Link strategy is decided post-by-post, not auto-generated.

04

Schema, indexing, the boring infrastructure

Article and BlogPosting schema applied. Meta title and description optimized for click-through. Featured image set with proper alt text. Submitted to Google Search Console and Bing Webmaster Tools. Tagged correctly in Shopify so it shows up in your blog navigation. The boring stuff most "writers" skip.

Process

How a content month actually runs.

Same process every month. Topics approved before any writing happens. No surprises in your inbox.

1

Research & calendar

Keyword research, competitor analysis, content gap audit. You get a topic list to approve before any writing happens. Editorial calendar locked for the month.

2

Write

Each post researched, drafted, and edited. AI tools assist with research and outlining. Final voice, structure, and small considered choices are human work.

3

SEO & format

Meta title and description, headings, keyword integration, internal links to 2 to 4 products or related posts, Article schema, featured image with alt text.

4

Publish & index

Posts published to Shopify on the agreed schedule. Tagged for blog navigation. Submitted to Google Search Console and Bing Webmaster Tools.

Scope

What you get, on every post.

Same scope at every tier. The tier just determines volume and length.

Pricing

Four tiers, every dollar published.

All prices in USD. Monthly recurring, paid upfront. Cancel anytime after the first month delivers.

TierPostsLengthPricePer postBest for
Starter15 / month800 to 1,200 words$449/mo$30Stores building a content baseline. About 2 posts every 4 days.
Growth15 / 15 days1,200 to 1,800 words$749/mo$50Daily-volume tier. One post per day. Ideal for launches and seasonal sprints.
Scale30 / month1,200 to 1,800 words$1,299/mo$43The recommended tier. 30 posts per month at solid SEO length. Best ROI per dollar.
Premium30 / month1,800 to 2,500 words + custom imagery$2,199/mo$73Stores doing content as a primary acquisition channel. Long-form ranks better.

Most clients land in the Scale tier ($1,299). It's the volume that actually moves rankings without burning out the editorial standard. Send me your store URL and I'll tell you which tier I'd recommend.

Send a project brief →

About daily blog posts: Google doesn't care.

A common request is "can you do daily posts?" The honest answer: I can, but you probably shouldn't pay me to. Daily posting is rarely better than 2 to 3 high-quality posts per week. Google rewards depth and authority, not frequency. Burned-out content at high volume can actually hurt your rankings.

The Growth tier ($749) exists for stores running short content sprints around launches or seasonal pushes. For sustained long-term content, the Scale tier ($1,299) at 30 posts per month delivers better results at the same price.

If you specifically want daily posts, I'll do them. I'd just rather you know the trade-off first.

Case studies

Detailed case studies coming soon.

Studio Niza is a young studio. Detailed before-and-after case studies will live here once early content campaigns mature past 90 days. In the meantime, send your store URL and I'll send back a topic list and tier recommendation on Loom.

FAQ

Common questions about content work.

Will the posts sound like AI wrote them?

No. Every post is custom-researched and written for your specific brand and audience. AI tools are part of my workflow (research, outlining, drafting), but the final post goes through human editing for voice, accuracy, and the small considered choices that make a post readable. If you can't tell whether something was AI-written, that's because it wasn't (in the way that matters).

Do you write in my brand voice?

Yes. The first month includes a one-time brand voice document we build together. After that, every post sounds consistent. If you have an existing style guide, send it. If you don't, I build one from your product descriptions, About page, and any social media you write yourself.

How long until blog content drives traffic?

Honestly: 3 to 6 months for individual posts to rank, 6 to 12 months for compounding traffic. Content marketing is a slow channel. Anyone promising faster is either running paid ads or working in a vertical with no competition. The trade-off is that organic traffic from content keeps coming for years after the post is published, while ads stop the moment you stop paying.

Do I keep the posts if I cancel?

Yes. Once a post is published to your Shopify blog, it's yours. I don't host anything. Cancel anytime, every post stays exactly where it is.

What topics will you write about?

We agree on the editorial calendar before each month starts. I research what your buyers are searching for, what your competitors rank for, what gaps exist in your existing content, and what aligns with your products. You get a topic list to approve before any writing happens. No surprises.

Can I request specific topics?

Yes, always. Half my best topic ideas come from clients ("our customers keep asking us X" is a goldmine). Send me what you want covered. I'll build it into the calendar.

Related

Other Studio Niza services.

Content earns rankings. These three services compound the value of every post you publish.